The purple sticker is an initiative by Curry's to remind people to be mindful of using their phones on theft hotspot where one phone is snatched every 15 minutes.

The purple line with a marking of 'Mind the Grab' is set to be added to the pavement on a section of Oxford Street to warn pedestrians of the dangers of phone snatchers

Last year, a phone was stolen every 15 minutes - or 94 a day

The purple sticker is an initiative by Curry's to remind people to be mindful of using their phones on theft hotspot where one phone is snatched every 15 minutes.