You know the drill. Sign up for PostHog, create an org, create a project, decide which of the four SDK packages you actually need this time, hook up the config plugin, copy the project key out of one browser tab and paste it into .env.local in another, then repeat that last step for every EAS environment so your team and your CI can see the same data you do. By the time analytics is actually capturing events, you've spent half an hour on plumbing.
That setup is now one command. It creates your PostHog org and project, installs the SDK, adds the config plugin, and writes your keys into .env.local and your EAS environment variables for Production, Preview, and Development. You pick the data region and the features you want, and it's done. If you already have a PostHog account, it opens your browser once to link the existing org and project, then runs the same setup against it.
That's the news. The more interesting part is what the integration does once it's installed: every PostHog event from your app now carries the release it came from, and your EAS Workflows can read PostHog metrics and decide what happens next.
What the integration actually sets up
Product analytics tells you what a user did. On its own, it doesn't tell you which build, channel, or update they were running when they did it. That's the gap this integration closes, and it does it with almost no setup on your part.
