Sep 10, 2026 – 12.00pmInstagram chief executive Adam Mosseri says the Meta-owned social media giant is looking for ways to give back control and transparency to users, as he doubled down on public remarks that the platform is not “clinically addictive” and does not listen to users through phone microphones.Mosseri, who has run Instagram since 2018, said time spent on Instagram is not a success metric for the social media site as he outlined ways people will be able to remove content they find upsetting or offensive from their search feeds.Subscribe to gift this articleGift 5 articles to anyone you choose each month when you subscribe.Subscribe nowAlready a subscriber? Fetching latest articles