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The Frame’s greatest achievement is its ability to resemble framed artwork, thanks to its ultra-slim profile. Rather than turning into a large black rectangle when turned off, Art Mode displays high-quality artwork and photography from Samsung’s Art Store, or personal images if your choice. Its matte display effectively diffuses reflections from windows, making it ideal for brighter living rooms and open-plan spaces. It supports refresh rates up to 144Hz, as well as 4K at 120Hz, variable refresh rate, ALLM, and Samsung’s Game Bar. With low input lag, it’s a capable gaming TV despite its main selling point of being a lifestyle-oriented design. The Frame and Frame Pro both run on Samsung’s Tizen platform, which provides access to major streaming apps, smart-home controls, and cloud gaming services.The PC Mag-vetted Frame Pro takes things up a notch, keeping the same interior design-focused appeal while adding an upgraded processor, a brighter Neo QLED panel, and a Wireless Connect box. While the Frame has around 600 nits of brightness, the Pro has around 1,000 nits, helping it perform better in bright rooms. It also has more powerful image processing with the NQ4 AI Gen3 processor, which optimizes color and sound.