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The iPhone 18 Pro and iPhone 18 Pro Max are official!Apple announced its next-generation iPhone lineup at its big September "Surprise and Shine" event on Wednesday, after months of rumors and leaks about the devices. The iPhone 18 Pro and Pro Max will have starting prices of $1,199 and $1,299. Preorders begin on Sept. 12, and the new iPhones will officially be released on Sept. 18.

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Meet the iPhone 18 Pro and Pro Max specs, which include new A20 Pro

As expected, the iPhone 18 Pro and Pro Max arrive with critical upgrades:The new Apple smartphones will be powered by the company's latest Silicon chipset, the A20 Pro. The A20 Pro was built for AI processing, just as Apple launches the new Siri AI with iOS 27, so it will easily be able to handle Apple's most advanced new AI features. Apple said it had to completely redesign its Silicon chipset in order to create the A20 Pro. In addition to the chip itself, Apple created a brand-new next-generation vapor chamber to keep the iPhone cool and deliver the highest possible performance.And Apple really showcased that power during the event by focusing on Apple Intelligence and all-new Siri AI features.New iPhone 18 Pro and Pro Max colors revealedAs leaked by a few third-party case makers last week, the iPhone 18 Pro and Pro Max will be available in four colors: black, silver, burgundy, and a light blue, which Apple is calling "glacier.