Apple Inc. (NASDAQ:AAPL) on Wednesday unveiled its iPhone 18 lineup at its "Surprise and Shine" event. As of this writing, Apple shares were down 1.38%, according to Benzinga Pro data.
Everything You Need to Know About the Pro Models
iPhone 18 Pro & 18 Pro Max: Apple’s latest Pro models largely retain the design language of last year’s iPhone 17 Pro, but introduce two new color options — Glacier and Burgundy. The lineup continues with a larger Pro Max model.
Photo courtesy: Apple
John Ternus opened his first iPhone launch as Apple CEO by outlining his vision for how artificial intelligence (AI) should shape the next generation of devices.











