• Says driver economics must shape industry’s future
• Says driver economics must shape industry’s future
James Emejo in Abuja
Nigerian mobility technology company, SimpliRide, has called for a fundamental rethink of the business model underpinning Nigeria’s ride-hailing industry.
The firm noted that escalating fuel, vehicle maintenance, insurance and financing costs are placing mounting pressure on drivers.
The company made the call against the backdrop of Uber’s decision to discontinue its ride-hailing operations in Nigeria after 12 years.
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