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Kenyan golfer Kellie Gachaga in action at the Sunshine Development Tour. [File, Sunshine Tour]
For a long time, golf in Kenya has been defined by tradition. The manicured fairways. The early-morning tee times. The familiar clubhouse conversations. The competition between clubs. The pursuit of the perfect score. And there is nothing wrong with tradition. But golf, like every great sport, must evolve.
Across Kenya, golf is becoming more than a weekend game. It is becoming a platform for business, tourism, networking, wellness, lifestyle, inclusion and opportunity. Golf events are attracting corporates, entrepreneurs, young people, women, families and increasingly, players who have traditionally found themselves on the margins of the sport.
This is the next chapter of Kenyan golf. For instance, the Bad Shot Good Shot Golf tournament is challenging the conventional game. It celebrates both the good and bad shots. Golf can be unforgiving. One day you are hitting the perfect drive; the next, your ball is somewhere you would rather not discuss. But why should a bad round mean a bad experience?
