TikTok comments can now include polls and videos; vertical video app Shortical introduces AI ads; and Meta's upcoming personal agent is causing problems.
Friday, September 4th, 2026 – 12:03 am
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The AdExchanger Newsletter is taking a break for Labor Day on Monday, September 7. We’ll be back on September 8!
Attack Of The Talking TikTok Comments
Brands want to meet users where they are. More than ever, that appears to be in the social media comments section.
TikTok announced four new features coming to its comment section over the next month, including voice comments and polls.
With the additions, the app is borrowing features from messaging apps as it looks to deepen engagement on its platform.
TikTok Shop brands are using synthetic characters or AI versions of products to test ideas or replace gimmicky videos from side…
The platform is adding voice comments, polls, photo carousels, and Live Photos to make the comments even more chaotic.
YouTube's remix tool sparks creator concerns; AI fuels World Cup ticket scams; Anthropic warns AI is moving too fast.
The social media platform is giving users more ways to interact and connect in the comments.
