The 2026 Akwaaba Travel Trade Expo is set to provide a major platform for The Gambia to showcase its tourism potential, strengthen business relationships and deepen its footprint in Nigeria and the wider African travel market. The Gambia Tourism Board (GTBoard) will participate in the 2026 edition of the Akwaaba Travel Market, scheduled for September 13–15, 2026, in Lagos, bringing together key players from across Africa’s tourism, travel and aviation industries.
As part of its participation, Team Gambia will host a Destination Gambia Promotional Cocktail Reception on September 12,2026, ahead of the main expo. The event will bring together travel agencies, tour operators, airlines and aviation stakeholders, logistics companies, investors and other tourism industry professionals. The reception is expected to provide a strategic business platform for The Gambia to engage directly with the African travel trade, promote its tourism products and experiences, and explore opportunities for partnerships, investment and increased visitor traffic.
Leading the Gambian delegation is Abdoulie Jobe, Minister of Tourism, Arts and Culture. Other members of the delegation include: Amie Njie, deputy permanent secretary; Momodou Bamba Saho, chairman, Board of Directors, GTBoard; and Ida Jeng Njie, director general, GTBoard, alongside some tourism stakeholders from the country. A major focus of The Gambia’s participation at Akwaaba 2026 will be the promotion of the country as an emerging Meetings, Incentives, Conferences and Exhibitions (MICE) destination in Africa.
