As top-selling weight-loss drugs help more US men slim down, a growing number are seeking cosmetic treatments for sagging skin, hair loss and dental issues to complete their physical transformation, patients and plastic surgeons say.
Mark C, a 57-year-old from Hoboken, New Jersey, has spent the past five years taking obesity medications, first Novo Nordisk’s Wegovy and then Eli Lilly’s Zepbound, shedding 50 pounds (23kg) in the process. As the weight came off, so did some of the fullness in his face.
“I was looking at myself and I was feeling really good. I’m thinner and I feel like who I am, but I would look in the mirror and I was like, I lost volume in my face,” the tech professional told Reuters. He asked that Reuters not use his last name to maintain privacy.
In April, Mark opted for a deep-plane facelift, a procedure that repositions underlying facial muscles and fat.
Reuters spoke to six male patients and a dozen cosmetic surgeons who said weight loss drugs, social media and changing perceptions of masculinity are sending more men to clinics that offer such procedures.








