Google Maps is filling a gap in its operations by working on bringing turn-by-turn navigation to Korea.
Reported by The Korea Herald, Google has recruited a new “Strategic Partnerships Development Manager” who will be working with the Google Maps team to bring full service to South Korea. This includes working with private companies and public entities to get things up and running.
While Google Maps works in South Korea, it only serves as a hub for locations, reviews, and directions for public transit. Turn-by-turn navigation, the functionality that makes Google Maps so popular across the world, is simply not available in the country as of today. That also results in Maps having fewer users in the country, with local options Naver Map and Kakao Map having as many as 3x more users than Google’s app.
Google, in a brief statement, says that will change:
The plan is to bring full-functioning Google Maps capabilities to Korea, which includes turn-by-turn directions…
