The launch of more than 330 new products ensured another bumper six months for toy maker Lego
Lego builds on its success as World Cup fuels record sales for toy giant
The launch of more than 330 new products ensured another bumper six months for toy maker Lego
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Graham Hiscott Business and Consumer Editor
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The Danish firm reported a 21% rise in revenues to a record 41.6 billion Danish kroner (£4.8 billion) for the six months to June…
Lego has posted record first-half sales as its World Cup and Formula 1 ranges helped extend a red-hot run for the toymaking giant.
Danish toymaker also scores success with KPop Demon Hunters, Star Wars and botanicals products
Lego's revenue was 41.9 billion Danish crowns ($6.54 billion), operating profit rose 22% to 10.9 billion Danish crowns, while net…
Lego revealed it is aiming to switch to paper-based bags for its sets across all factories by 2027
Lego revealed it is aiming to switch to paper-based bags for its sets across all factories by 2027
