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TAGBILARAN CITY, Bohol — Palawan is bringing its flagship tourism and trade expo to Cebu this October, aiming to leverage the province’s large population, strong tourism activity and extensive air connectivity to reach more travelers in the Visayas.
The Palawan World’s Best Island Travel and Trade Expo 2026 will be held from Oct. 23 to 25 at Ayala Center Cebu, marking the first time in 11 years that Palawan will stage the event outside Metro Manila. The event has also been publicly promoted as taking place in Cebu this October.
Cebu was selected as a strategic entry point to the Visayas market, with a population of about 5.1 million, providing Palawan with a sizable pool of potential domestic travelers.
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