New Majesco Research Exposes the Insurance Alignment Gap Between Insurers and Their Customers That Will Define a New Era of Growth

Insurers that connect modernization, AI, and operational transformation to customer affordability, preparedness, and trust will define the next era of insurance growth

Majesco, the insurance industry’s foremost innovator in AI-native and cloud-native software, announced today the release of the latest thought leadership report, The Insurance Alignment Gap: Where Insurer Priorities and Customer Protection Needs Converge…and Diverge, based on Majesco’s latest research.

The research found that while insurers are prioritizing operational efficiency, profitability, core modernization, AI, and a more intelligent operating model, customers are focused on affordability, financial vulnerability, preparedness, relevance, and trust. The findings underscore that insurers and customers are often looking at the same problems from opposite perspectives, making it increasingly important for insurers to translate internal transformation into customer-relevant value.

“The insurance industry is at a pivotal moment where enterprise transformation and customer expectations and reality can no longer evolve on separate tracks,” said Denise Garth, Chief Strategy Officer at Majesco. “Insurers are modernizing to improve efficiency, competitiveness, and agility, while customers are looking for protection that feels affordable, understandable, and relevant to the risks they face every day. The result is a strategic alignment challenge, but also a powerful growth opportunity. Insurers most likely to outperform in the years ahead will be those that connect internal business transformation agendas directly to external customer value.”