Kylie Jenner is one of Instagram's most followed personalities.
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TikTok was Julia Kong's biggest source of brand deals when she started her creator career in 2020. Today, Instagram has replaced it as her top revenue driver, though her TikTok following is still vastly larger."It's what brands would prefer to reference when deciding whether or not to work with you," Kong, who posts about beauty and cinema, said of Instagram. "TikTok is still a great search engine, but I don't think it's as organized or clean-cut as Instagram."
Julia Kong has found Instagram to be more lucrative than TikTok as her following has increased.
Julia Kong
