MySpace, once the most popular social media platform in the world in the mid-2000s, could be returning soon. It comes as many social media users are returning to nostalgic, analog experiences, instead of algorithm-driven ones.
The current owners of the platform, Tim and Chris Vanderhook, who also founded Viant Technology, hinted at the potential relaunch in a documentary titled “MySpace”.
“We still own MySpace. We are stewards of the MySpace brand at this point and we are going to relaunch MySpace. We’re just waiting for the right time to do it. And if that one doesn’t work, we’ll do it again,” said the Vanderhook brothers in the documentary.
The platform was founded in 2003 by Tom Anderson and Chris DeWolfe, leading to the iconic “Tom from MySpace” profile, which was every new user’s first friend.
This potential relaunch follows a previous failed attempt back in 2013, as the company tried to pivot into a niche music discovery dashboard, rather than a fully-fledged social media network.
