WK Kellogg Co Will Eliminate Artificial Colors in all Cereal Manufacturing by the End of 2026
PR Newswire
BATTLE CREEK, Mich., Aug. 6, 2026
The company's full portfolio – including Kellogg's Froot Loops and Kellogg's Apple Jacks – will be made with only natural colors, one year ahead of initial scheduleWK Kellogg Co is one year ahead of its commitment to remove artificial colors from all of its cerealsConsumers can expect the same great taste and all of the original colors – from natural sources – from their favorite Kellogg's cerealsThis transition to natural colors is part of the company's promise to Make Eating Well Easy through its new SPOONS on-pack nutrition guideWK Kellogg Co is also ahead of schedule to remove the preservative BHT from the small amount of cereal packaging that contains it todayBATTLE CREEK, Mich., Aug. 6, 2026 /PRNewswire/ -- WK Kellogg Co today announced an accelerated timeline to eliminate all artificial colors and the preservative BHT across its full portfolio of cereals and cereal packaging. Production of cereals with the new recipes, including Kellogg's Froot Loops and Kellogg's Apple Jacks, will begin later this year, with food shipping to retailers before year-end.






