Building a factory costs more than the product will earn for years.

Using a contract manufacturer means fitting into somebody else's schedule and minimum batch size, which for a brand testing a new line is usually far more units than it wants.

offers a way to skip that trade-off entirely.

The company builds modular robotic production lines and offers them as capacity, so a brand can manufacture small batches on demand without owning a plant.

Its founders are Nitesh Kumar, the CEO, and Subhajit Biswas, the CTO, and it operates from Bengaluru.