Walt Disney Co.
(NYSE:DIS) is preparing to expand beyond its traditional subscription model by exploring a free, ad-supported streaming offering to reach more viewers while strengthening Disney+ and its advertising business.
Disney Explores Free Streaming Option To Expand Reach The comments came on Wednesday during Disney's fiscal third-quarter 2026 earnings call.
Goldman Sachs analyst Michael Ng asked whether the company would pursue a free ad-supported television offering similar to Fox Corp.'s (NASDAQ:FOX) Tubi, Paramount's Skydance's (NASDAQ:PSKY) Pluto TV and The Roku Channel.
Disney CEO Josh D'Amaro said the company is evaluating the idea but is not ready to announce any plans.
