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Zoox's commercial service begins next week in Las Vegas. Photo: Courtesy of Zoox
Amazon-owned Zoox is about to start scaling its robotaxi service after federal regulators last week cleared it to charge for rides in its driverless vehicles with no steering wheel or other human controls.
Why it matters: Zoox and Amazon are playing the long game, betting a purpose-built vehicle and a self-sufficient business model can crack a market that's become almost synonymous with Waymo.
