Apple’s first foldable iPhone is coming very soon, and based on rumors about the product, it sounds very much deserving of the ‘iPhone Ultra’ name. Here’s why.
Software experience, more than hardware specs, will justify ‘iPhone Ultra’ name
When Apple launches a brand new product, it’s always fun to speculate what the name might be. The foldable iPhone has commonly been called ‘iPhone Fold,’ but I’ve long believed Apple will go a different naming direction, like iPhone Ultra or iPhone Duo.
Rumors indicate iPhone Ultra will be the name. And while I was initially unsure how ‘Ultra’-worthy the device will be, I now think Apple—and new CEO John Ternus—will have a strong pitch.
My main arguments against the Ultra name involve hardware features. iPhone Ultra will lack the Telephoto camera that iPhone 18 Pro offers, and battery life might be worse than iPhone 18 Pro Max. Justifying ‘Ultra’ when certain features don’t match the ‘Pro’ line seems tough.
