New York —
Influencing is Gen Z’s new glamour job. So if more than half of young people say they want to be influencers, why not study it?
Arizona State University recently announced a bachelor’s degree in content creation for those who “dream of monetizing your video channel or making social media your career,” according to ASU’s website.
And this fall Syracuse University is launching “an interdisciplinary minor designed to prepare students for careers in content creation, digital entrepreneurship and the broader ecosystem supporting creators and online businesses.”
Fewer young people now see college as a gateway toward white collar employment and upward mobility. And college kids have a lot stacked up against them: Artificial intelligence. Trump’s new student loan rules. A job market seemingly allergic to hiring new college grads.
