SitecoreAI, the unified platform Sitecore launched at Symposium 2025 as the successor to XM Cloud, keeps the same event-driven integration model that made XM Cloud a departure from traditional Sitecore XP/XM. You still can't deploy custom .NET pipeline processors or event handlers into the managed content management layer. Instead, every meaningful authoring action (an item saved, a workflow advanced, a form submitted, a publish completed) can trigger an outbound HTTP request carrying a JSON (or XML) payload to whatever sits outside the platform: Azure Functions, AWS Lambda, Logic Apps, Power Automate, a CRM, a search index, or an AI service.
This guide walks through every webhook capability currently documented for SitecoreAI's CMS layer: architecture, payloads, security guidance, and production patterns.
The Three Webhook Ecosystems in SitecoreAI
SitecoreAI's webhook capabilities fall into three distinct categories, each covering a different layer of the platform:
CMS & Workflow Webhooks covers authoring activity: item changes, publishing, and workflow transitions. Configured in Content Editor / Pages.
