Forcas Studio, a leading fashion and lifestyle company, has launched its fashion brand FTX on Flipkart Minutes, enabling customers to receive selected FTX products in 20 minutes.The fast delivery strengthens the company’s omnichannel retail strategy and expands presence across India’s rapidly growing quick commerce ecosystem.It also enhances customer convenience through faster product availability and fulfilment.The launch of FTX on Flipkart Minutes is an important omnichannel growth strategy, strengthening its presence across innovative digital commerce platforms to better serve evolving consumer preferences.As quick commerce emerges as a key growth channel for the fashion industry, driven by increasing demand for speed and convenience.The company continues to leverage technology-enabled platforms and strategic initiatives to drive sustainable growth, strengthen customer engagement, and create long-term value for all stakeholders.Sailesh Agarwal, Managing Director, Forcas Studio said consumer expectations are evolving rapidly with speed and convenience becoming key drivers of purchasing decisions.By partnering with Flipkart Minutes, the company will be making FTX more accessible to customers while strengthening digital retail presence, he said.“We remain committed to leveraging technology and innovative distribution channels to enhance customer experience and drive sustainable long-term growth,” he said.Quick commerce is reshaping the retail landscape, and the company’s initiative positions FTX to better address the evolving needs of today’s consumers.“As we continue to expand presence across digital platforms, the focus remains on enhancing brand visibility, improving customer accessibility, and delivering a seamless shopping experience,” he said.The company will continue to evaluate strategic partnerships and innovative retail channels that support scalable growth while creating long-term value for customers, partners, and shareholders, said Agarwal.Forcas Studio is a fashion and apparel company focused on affordable fast fashion through its flagship FTX brand and premium TRIBE brand.Published on August 1, 2026