By
Stephen Council
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OpenAI CEO Sam Altman.
New data shows how OpenAI is boosting ad presence on ChatGPT, drawing major brands such as Home Depot and Intuit.
OpenAI ha triplicato gli inserzionisti su ChatGPT (300→820+) con $100M di ad revenue, raddoppiando gli annunci orari. Monetizzazione aggressiva del miliardo user; attrae mainstream (Booking, Intuit, fintech) come canale B2C standard alternativo a Google e Meta.
By
Stephen Council
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OpenAI CEO Sam Altman.

OpenAI's ad rollout is now generating data, which shows ChatGPT has become a hot spot for software ads.

OpenAI announces ads in ChatGPT for free and Go tier users, reversing CEO Sam Altman's anti-ads stance as the AI giant confronts…

The change comes as the AI giant considers new revenue streams to reach profitability

Ads to be placed alongside answers as OpenAI looks to beef up revenue for flagship AI product

OpenAI, led by CEO Sam Altman, is working to grow its ChatGPT ad business amid skepticism about its ambitious revenue projections.

OpenAI is also expanding its cheaper subscription tier, ChatGPT Go, to all countries where it operates.