DUBAI: Adidas and Al-Nassr FC have unveiled the club’s 2026-27 home kit under the theme “We Share Our Identity With the Rest of the World,” celebrating Saudi heritage, culture and the club’s growing global connections.
Inspired by Saudi Arabian postage stamps, one of the world’s most recognizable symbols of communication and cultural exchange, the design reinterprets a familiar visual language through the club’s identity. The new kit draws on this legacy, transforming it into a contemporary expression of Saudi identity.
The jersey brings Al-Nassr’s traditional yellow into this global narrative, which the club increasingly connects to fans around the world thanks to a number of high-profile international stars, led by Cristiano Ronaldo.
Pedro Sotto Mayor, chief transformation officer, Al-Nassr FC, said: “Football has the power to connect people beyond borders, and so does identity. This home kit tells the story of a club proud of its roots, confident in its future, and committed to sharing Saudi culture with millions of fans around the world.”
As Al-Nassr continues to expand its global footprint through broadcasting and social media, the kit stands as a symbol of that evolution designed to connect communities and bring supporters closer to the club wherever they are.
