Battersea Power Station is home to Apple's UK headquarters
Apple today alleged that a new UK proposal targeting App Store fees amounts to price regulation, warning that it could undermine innovation and investment. Here are the details.
Apple fights App Store regulation in the UK
As reported by Reuters, Apple today submitted a formal response to a consultation by the UK’s Competition and Markets Authority (CMA), pushing back against proposed rules that would allow app developers to link to alternative payment options.
The CMA can impose such requirements after designating Apple and Google as having “strategic market status” in their respective mobile platform markets last year. Under the UK’s new digital markets regime, that designation allows the regulator to introduce company-specific rules to promote competition and give consumers more choice.
