Thailand’s first purpose-built international content marketplace wrapped its debut edition this month with an estimated THB2.2 billion ($65.5 million) in business value generated across three days of structured deal-making and co-production talks.
The Bangkok International Content Market 2026 – known as BICM2026 – ran earlier this month at the Queen Sirikit National Convention Center in Bangkok, organized by the Creative Economy Agency (CEA) under the Thailand Content Market 2026 umbrella. More than 600 participants, spanning content companies, production studios, distributors, and streaming platforms from Thailand and international markets, took part in sessions covering film, television series, and production services.
The event’s flagship business matching program drove more than 1,200 one-on-one meetings between content owners and buyers, yielding deals that ranged from licensing and adaptation-rights acquisitions to international co-production agreements. BICM2026 also formalized regional ties with QCinema International Film Festival in the Philippines, JAFF Market in Indonesia, Taiwan Creative Content Fest, and the Danang Asian Film Festival in Vietnam – connections CEA framed as part of a broader push to position Thailand as the gateway to a consumer base of more than 700 million people across ASEAN.
