News
EXCLUSIVE: The Omnicom Media agency will be responsible for cross-market coordination across the alcohol company’s international business
by Emma Thumann July 27 2026
UM was named the global media agency of record for Mark Anthony Brands International following a competitive agency review.
The Omnicom Media agency will oversee the alcohol beverage company’s global media strategy, planning and buying, according to a statement. The partnership will span across the U.S., U.K, Canada and Australia. Mediasense managed the review, which began in March of this year.
