Vanguard Group, the asset management giant that once blocked its clients from buying spot Bitcoin ETFs, just added another 529,105 shares of Strategy to its portfolio. That brings Vanguard’s total position to roughly 10.5 million shares worth $993.5 million.

In English: the company that said “no thanks” to Bitcoin is now sitting on nearly $1 billion of the most Bitcoin-correlated stock on the market.

The quiet billion-dollar bet

The $50 million increase is, by Vanguard’s standards, a rounding error. The firm manages trillions of dollars across its index funds and ETFs.

Strategy, formerly known as MicroStrategy before its rebrand, remains the single largest corporate holder of Bitcoin on the planet. The company has spent years converting its balance sheet into what is effectively a leveraged Bitcoin vehicle, accumulating hundreds of thousands of coins in the process.