Two of the biggest names in tech are telling very different AI spending stories in 2026. Apple’s measured approach to AI investment is winning investor confidence, while Oracle’s aggressive capital expenditure plans are getting the cold shoulder from Wall Street.
The divergence is striking. Apple is projected to spend roughly $12 billion on AI-related initiatives this year, a 25% bump from 2025. Oracle, meanwhile, is pouring approximately $35 billion into AI and cloud infrastructure, a 50% year-over-year increase. One stock is holding up. The other has shed more than 24% from its September 2025 peak of $345.72.
The great AI capex reckoning
The broader tech industry is expected to collectively dump around $725 billion into AI-related capital expenditures in 2026, roughly a 77% jump from the prior year.
Oracle’s shares dropped nearly 10% following its second-quarter earnings in June 2026. The sell-off wasn’t because the company lacked demand. Oracle’s performance obligations, essentially its backlog of contracted future revenue, hit $638 billion in fiscal 2026.
