Nothing said today that it’s laying off some staff members and “reorganizing” its teams, denying rumors that the company would be exiting various global markets as sales declined. Nothing cofounder Akis Evangelidis said on X that the reorg is being completed in an effort to prepare for the company’s “next phase of growth,” including the introduction of an “AI-native business unit.” “Decisions that impact people’s livelihoods are never taken lightly, and we know how difficult this transition is for our team members who are affected,” Evangelis said. ⚠️FAKE NEWS… We are not shutting down any markets. Inaccurate reports are being circulated; Phone (4b) sold 29,537 units on Day 1 only, breaking records in its price segment. What we are doing is reorganising our teams to prepare for our next phase of growth. We are… pic.twitter.com/gjA8A8GGfM — Akis Evangelidis (@AkisEvangelidis) July 24, 2026 Evangelidis’ statement is a direct response to reporting from digit.in that claimed Nothing would be exiting 12 markets due to a decline in global shipments. That reporting claimed Nothing’s total global headcount would be reduced by 40%, with some teams facing layoffs of up to 50%. Evangelidis neither confirmed nor denied these numbers in his response.
Nothing Denies Market Exit, Confirms Layoffs
The alt-phone company confirmed it's 'reorganizing' some teams but not exiting any markets.
Nothing confirma layoffs e reorg verso AI-native unit, nega market exit; Phone 4b: 29.537 unità day-1. Memory cost inflation pressiona margin anche Apple; consolidamento mobile in corso—OnePlus USA out, Nothing vulnerabile su mercati deboli.










