Thousands of graduates send out their CVs every year, only to be rejected, or worse, receive no response. You’ll be surprised to discover that it’s likely not because of your qualifications, nor is it because of your marks.
It’s the question everyone asks themselves: What are employers actually looking at when they read your CV or sit across from you in an interview?
Here are a couple of things you may not have considered when applying for your next job.
Your qualification is the baseline, not the selling point
A degree or diploma tells an employer that you meet the minimum requirement for the role. It gets your CV past the first filter. But in most cases, by the time you're being considered for a position, so does everyone else on the shortlist.








