Talking to ChatGPT about a break-up, asking it for advice before making an important decision or even using it as support to ease anxiety has become an increasingly common practice, especially among young people. What only a few years ago seemed like a tech curiosity is now consolidating as one of the main uses of generative artificial intelligence.
The data back up this trend. According to a report by Harvard Business Review (source in Spanish), the most frequent use of generative AI is emotional support or companionship, ahead even of managing one’s personal life, searching for a sense of purpose or adopting healthy habits.
At the same time, a 2025 study by Línea Directa found that nine out of ten young Spaniards aged 16 to 19 use technology to seek health information, and that 24.8% of Spaniards have turned to digital self-diagnosis as their first option. In Mexico, the phenomenon is also gaining ground. According to the sixth edition of the AXA Mind Health Report (source in Spanish), 71% of the population say they use artificial intelligence tools to look for support related to their mental health.
This boom coincides with a context marked by deteriorating mental health. The World Health Organization (WHO) estimates that more than 1 billion people worldwide are living with some kind of disorder or problem that affects their psychological well-being.
