Rising costs reshape domestic travel preferences in Türkiye
Özge Esen- ISTANBUL
Rising accommodation costs and changing travel habits are reshaping domestic tourism preferences in Türkiye.
According to household domestic tourism data released by the Turkish Statistical Institute (TÜİK), In the first quarter of 2026, 11.52 million domestic tourists traveled within the country. The total number of trips involving one or more overnight stays increased by 12 percent year-on-year to 14.17 million.
The data showed that Turkish travelers are taking trips more frequently but staying for shorter periods. Visits to relatives and friends remained the main purpose of travel. In the first quarter, 68.1 percent of all domestic trips were made to visit relatives.
