Africa’s multi-trillion-naira tourism sector quietly shifts as Safari Valley Resort in Ghana offers a fresh sustainable model. OLASUNKANMI AKINLOTAN explores its nature-hospitality blend, environmental care, and redefinition of African travel
On July 20, while walking towards the Ceiba Restaurant, the riverfront dining area at Safari World, a sprawling tourism and hospitality investment in Ada, Ghana, I encountered a 25-year-old female Nigerian tourist whose radiant smile seemed to conceal a deeper story.
Safari World is part of one of Ghana’s most ambitious tourism developments, where luxury hospitality is treated not merely as a business but as an experience carefully curated for every visitor.
Tina had just stepped out of the swimming pool and was heading back to her room. Although she initially declined a friendly discussion, she eventually agreed after I introduced myself as a Nigerian journalist who has been following the barrage of kidnapping cases that has occurred in Nigeria recently.
What caught my attention was the contrast between her cheerful appearance and the sadness that occasionally flashed across her face. When she mentioned that she was Nigerian but lived in London, I jokingly said that Nigerians are generally known for their resilience and ability to recover quickly from difficult moments.
