This photo shows the assembly line of GAC Aion, an NEV subsidiary of Guangzhou Automobile Group Co., Ltd. (GAC Group), in Guangzhou, Guangdong, China. Despite the growing presence of new entrants, NADA chairperson Brandon Cohen said the industry's transformation should be viewed as an opportunity rather than a disruption.
South Africa's strong new vehicle sales are being driven by far more than the rapid rise of Chinese car brands, with established manufacturers continuing to dominate the market despite growing competition, according to the National Automobile Dealers' Association (NADA).
The association on Tuesday said the record June sales figures have created the impression that affordable, technology-rich Asian brands have transformed the country's automotive landscape.
However, NADA chairperson Brandon Cohen argued that the data tells a more balanced story.
"We've just witnessed the strongest June performance in nearly two decades, dating back to 2007," Cohen said.
