4 consumer trends for brands to watch in the second half of the year

Consumers want tangible things—not digital ownership—and will be spending big on their pets, plus other trends to watch.

martedì 21 luglio 2026 New tab

48 words~1 min read

Influencers & CreatorsCreator and influencer trends brand marketers need to know about right nowGap's denim collaboration with Hailey Bieber, Chanel's cinematic social spot featuring creator and model Quenlin Blackwell and Disney's upcoming creator summit hosted by Jon Youshaei are some of this week's creator economy headlines. GFByGillian Follett

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4 consumer trends for brands to watch in the second half of the year

Other newsrooms on this story

4 consumer trends for brands to watch in the second half of the year

Other newsrooms on this story

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