Saudi Arabia well positioned to ride medical tourism wave

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While the broader tourism industry generally receives extensive scholarly and public attention for its economic contributions and cultural exchanges, much less focus is placed on one of its most significant and rapidly evolving segments: medical tourism. This specialized form of travel is poised to become a trillion-dollar global industry.

This is being fueled by escalating healthcare costs in developed nations, technological advancements and the desire for timely and high-quality care. This is why medical tourism represents an intriguing intersection of health and tourism that offers substantial untapped potential.