Exclusive
TikTok is testing a new service that could reshape its shopping network
By
Dan Whateley
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TikTok is rolling out a new pilot program where it will oversee key Shop operations, like hiring creators and making ads, for e-commerce partners.
Exclusive
TikTok is testing a new service that could reshape its shopping network
By
Dan Whateley
You're currently following this author!

TikTok is testing a new membership program for shoppers called TikTok Shop Plus that includes free shipping and exclusive…

TikTok Shop is gaining market share from major online retailers in the US as it adds new features like an Amazon Prime-style…

TikTok announces a wide array of new tools for advertisers, and they all have one thing in common: a focus on building its…

A TikTok Shop sponsored survey finds it’s the top way consumers discover new products. But then they often buy elsewhere, such as…

TikTok Shop has earned its place in the brief. What nobody has worked out yet, is who should actually run it.

E-commerce professionals shared their top tips for getting the most bang for your buck out of TikTok Shop, one of the newest…