TL;DR -
Nobody has one AI visibility number. You have six (one per model), and they disagree — a cloud infra company we audited scored 33% on ChatGPT/Gemini but 16% on Perplexity.
For dev tools, documentation is your top citation source — not the blog, not press. Our best performer pulled 17% of its category citations from its own domain vs. a 4.5% median.
One honest comparison page that includes competitors beat years of blog content: it drove a 33% owned-citation rate, the highest we measured.
A low Perplexity score means your live site isn't producing citable pages; a low Copilot score is a blind spot right where enterprise buyers research vendors.
