Until Saturday Newsletter 🏈 | This is The Athletic’s college football newsletter. Sign up here to receive Until Saturday directly in your inbox.Good morning. My child has been showing me lots of old “My Little Pony” episodes. It’s a really funny show. I like writing these intros as if I am reporting on something important. We turn now to grave journalistic matters.Hard Sell: Ah, there’s the dealbreakerAll the time, college football serves as a one-to-one metaphor for the rest of the world.
This is the sport on which TV companies base their decisions about which schools get to share billions of dollars and which have to fear athletic irrelevance.
Ticket prices are constantly rising, even as those billions accrue, because the powers went so long without paying their on-field labor that they decided you will foot the bill.
Your team can do everything right, but still never get a realistic title shot, mostly because your school’s president from a hundred years ago didn’t happen to guess the right conference to join.
And how many CEOs would trade their golden parachutes for the gigantic buyouts awarded to failed college football coaches?
