AI Shopping Companion Minty Launches Ads for Back-To-School and Black Friday
Minty’s Favorites ads provide brands a new way to bring awareness to their most compelling offers with high-intent shoppers
Minty, the AI shopping companion that delivers cashback and rewards to millions of shoppers across apps, including on ChatGPT, today announced the launch of Minty Ads, a new advertising product that connects brands with Minty’s Gen Z and Millennial shoppers, a higher-income audience that relies on Minty's AI shopping tools to maximize savings.
“Minty's Favorites” is the first offering to launch under Minty Ads: a curated weekly spotlight on six brands, shown natively across Minty's owned channels — in-app, on minty.com, and via email and text — right as shoppers are making their decisions.
The ads arrive as AI is changing how consumers shop and brands compete for attention. Minty, the pioneer in proactive commerce, surfaces the right offer at the right moment, inside AI conversations and channels where purchase decisions are already happening. That approach is critical heading into the 2026 back-to-school season, where 77% of shoppers plan to use AI to shop, for everything from discovering deals, finding comparable alternatives, and deciding between products.
