Meru deserves credit for recognising miraa's economic importance. However, regulation should facilitate trade, not frustrate it.
By
Eric Karuti
Psychologist
Miraa is one of the world's most time-sensitive agricultural commodities. Unlike most perishables, its value depends not only on freshness but also on the rapid decline of its active compounds after harvesting.
Every hour counts, making speed and efficiency the lifeblood of the miraa trade.
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