Meta just fired the opening shot in what’s shaping up to be an AI price war. The company launched Muse Spark 1.1 alongside the Meta Model API, its first-ever paid developer access tier, with pricing designed to make OpenAI and Anthropic sweat.
The model costs $1.25 per million input tokens and $4.25 per million output tokens. That’s approximately 25% cheaper than comparable offerings from its two biggest rivals. New accounts get $20 in free credits to start experimenting.
What Meta is actually selling
Muse Spark 1.1 is a multimodal AI model built for agentic workflows. It can handle complex, multi-step tasks like orchestrating multiple AI agents, integrating with GitHub, designing web interfaces, and verifying its own work.
The model supports a context window of 1 million tokens.
