Kraken is rebuilding its app around agentic trading, a move the crypto exchange believes could redefine competition among digital asset platforms.
The technology uses AI agents to monitor markets, identify opportunities and provide portfolio guidance based on user goals and risk preferences, Kraken told CNBC, according to a Friday report.
AI Agents Guide Trades, Users Keep Final Say Kamo Asatryan, Kraken’s chief data officer, said AI could help everyday investors access capabilities traditionally used by professional traders.
"AI is going to help everyday people respond to market conditions the way our most active traders respond," Asatryan said.
"We see even in down markets that our pro traders are highly active, they engage with the platform, they continue to trade." Asatryan described the goal as making Kraken feel like talking to a "well-informed best friend" who understands a user's goals and can guide them without requiring them to become expert traders themselves.
