Former Sweden striker Zlatan Ibrahimovic has been a hit on American television.
From turning Fox Studios into "Zlatan Studios" to completely hijacking a Fifa World Cup broadcast, Zlatan Ibrahimović has once again proven why he remains one of the most hilariously captivating personalities in global football.
In fact, his deadpan, unassuming facial expressions whilst delivering his characteristically cocky lines are exactly what makes the legendary Swedish striker such box-office television. In a footballing media landscape full of curated platitudes, Ibrahimović’s raw honesty is a breath of fresh air.
Stationed with the Fox Sports broadcast team during the World Cup in the United States, it is safe to say that network viewership numbers have spiked directly because of his presence. So significant is his impact that network executives capitalised on his immense social media traction by producing a series of bespoke short adverts featuring the icon.
We look back at five of his most iconic, viral moments on Fox Sports during the tournament so far:
