I launched 30 products. Nobody bought. So I turned everything I learned about why strangers don't trust product pages into an automated 27-point check.

That sentence sounds a little dramatic, but it is the honest origin story.

I had source-code kits, code labs, product pages and checkout links. What I did not have was evidence that a stranger would trust the page enough to buy.

So I built ProofScan.

What ProofScan does