Ruben Amorim’s stint at Manchester United lasted 14 months. It felt longer, mostly for the fans.
The Portuguese manager was dismissed on January 5, 2026, after presiding over what many consider the club’s worst Premier League finish in decades. His parting gift to supporters was an apology. His next move was a three-year deal at AC Milan worth €3.5 million per year. And yet, for all the drama, AC Milan’s blockchain-based fan token, $ACM, didn’t even twitch.
A season to forget, and a public mea culpa
Amorim arrived at Old Trafford in November 2024. The 2024-25 season was, by any reasonable metric, a disaster.
On May 25, 2025, during the season finale, Amorim apologized publicly.
